Today’s question is about making an impressive drone demo reel. How do you come up with a demo reel that resonates with your target audience? And, how do you use this demo reel to give your drone business greater visibility?
Our caller, Jonny is planning on offering his drone services to the construction industry, and is wondering how he can come up with an effective demo reel. In order to do so, Jonny first needs a thorough understanding of the industry that he is targeting, and it’s various pain points. Should he make multiple demo reels or single reel? And, what should be his messaging?
We also discuss how you can leverage content marketing to give your drone business greater visibility. Thanks to Jonny for the great question. Fly Safe!
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[00:57] Is drone delivery finally set to take flight?
[03:23] Learn about our cool sponsor, Fortress UAV and their comprehensive program, “Fortress UAV protect”
[05:22] Today’s question is about making an impressive demo reel
[07:01] Creating a demo reel that manages to elevate the user’s experience
[08:04] What makes Eagleview such a great tool for roofing inspections?
[09:15] How to make a drone demo reel that resonates with roofing inspectors
[09:49] Incorporating cinematic motion into your drone demo reel
[11:20] Which pain points should you address when prepping a demo reel for drone roof inspection?
[12:21] How to come up with a blog post that helps you market your drone business
[13:02] Discussing the need to research and highlight the benefits of using a drone in your marketing content
[14:13] Content marketing tips that will help your drone business
[16:11] Do you need to make multiple demo reels in order to market your drone business?
[17:43] The importance of sending out thoughtful and well curated emails